Digital Marketing Services
SEO, Email Marketing & Digital Campaigns
Modern digital marketing is all about your digital business, and building sustainable customer relationships.
There are 100’s of digital marketing tools out there to achieve this, but knowing which ones and how to use them requires skill, time and patience! That’s where we come in, you’re an expert in your field, and we’re an expert in ours.
Engage your Ideal Customer
The Buyer Persona Spring
Modern digital marketing is all about building customer relationships, and connecting with your buyer persona. The ‘Buyer Persona Spring’ is the main concept that drives your digital business, it consists of your organisation, your buyer persona (or ideal customer), and 3 sub-strategies in-between.
Fully Tracked Digital Marketing Campaigns
From website optimisation and organic SEO through to animated ads, we create the strategy and show the tactics we will use to target the buyer persona. We’ll create the campaign and monitor the results!
- Strategy: The basis for the overall campaign to target your buyer persona.
- Campaign: Turn the strategy into a plan of action.
- Tactics: Turn the overall plan of action into specific activities, selecting the right tools to engage the buyer persona.
- Assess and optimise your digital campaign.